Nike is a big worldwide company. They have many stores all over the world but to know where to have their stores and where their would be a population big enough for them to make money. To find this out they would have had to do research into looking at all these posiabilitys. There fore having to look at maps of the world to find where they would be locating their stores and factorys and looking at population reports to find both customers and a workforce. Nike have over 705 stores worldwide. They sell their products in over 180 countries.
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